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BREGUET BRINGS ART OF GUILLOCHÉ TO MIAMI10/12/2012
Breguet, the world’s most prestigious watch brand, brought the ancient art of guilloché to Miami Beach as part of the city-wide Art Basel festivities over the weekend. From December 6th to the 9th, Breguet took part in AD Oasis at the Raleigh Hotel, a chic VIP hideaway to celebrate innovators and designers in lifestyle luxury.
Breguet Boutique at Bal Harbour Shops hosted a booth complete with the latest collection of watches and a master dial-maker from the Breguet manufacturer in Switzerland. Guests were able to view some of Breguet’s most exquisite designs and witness Breguet’s master dial-maker demonstrate the art of guilloché, an age old craft invented by Breguet that uses a rose engine to etch intricate patterns onto watch dials. The Breguet interactive booth also allowed visitors to try their hands at etching guilloché patterns on watch dials.